TikTok on Tuesday said it has opened up its advertising API to Sprinklr as its first beta partner for video ad creation and management. Sprinklr is a full-service marketing platform that allows brands ...

Apple has released preview documentation for its new Ads Platform API, outlining a transition away from the existing Campaign ...

Oracle’s Moat Outcomes API, a product that attributes digital ad impressions to in-store product sales, announced its first DSP integration with StackAdapt on Thursday. The product is specific for CPG ...

Snapchat officially opened its API to third-party partners for programmatic ad sales according to Ad Age. The API includes targeting via email matching with more options to come, and other tools such ...

NEW YORK—In an important development that could streamline and improve the way digital ads are invoiced, the Interactive Advertising Bureau (IAB) has released its Digital Advertising Invoice API ...

JACKSONVILLE, Fla., June 2, 2022 /PRNewswire/ -- Today, Black Knight, Inc. (NYSE: BKI) announced the launch of a new lead-quoting application programming interface (API) that connects lead-aggregation ...

On Wednesday, Meta began rolling out marketing API changes designed to improve ad performance by using its Advantage+ targeting tools to automate the allocation of a brand's ad placement across ...

In addition, AT&T also announced enhancements to its Speech API, powered by the AT&T WATSON ℠ speech recognition engine, providing developers with speech-to-text and text-to-speech capabilities.