Google is asking a federal judge to pause enforcement of DOJ antitrust remedies, arguing that mandatory search and ad syndication would expose its proprietary technology and harm advertisers. The ...

Monolith services were the primary option when many of us were trying to build large-scale infrastructure a decade back. But things have evolved quickly, and this article is going to describe some of ...

Phorm prepares to launch its controversial ad-targeting system, which monitors a person's browsing in order to serve ads matched to their searches or Web pages visited Just a few weeks before the ...

Meta delivered a standout Q2 with 22% YoY revenue growth, beating forecasts despite tariff concerns and advertiser fickleness. Ad system innovations—Andrometa, GEM, and Lattice—drove higher conversion ...

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