A popular platform for blocking ads on websites announced it is launching a service to allow some ads on the screens of users. Eyeo GmbH, the owner of Adblock Plus, said the “Acceptable Ads Platform” ...

Having made its name, steamrolling ads - a primary revenue source of many publishers and content creators - the company is rolling out its own supply-side platform (SSP) with the help of ad tech ...

NEW YORK — Internet users who install ad-blocking software to escape annoying advertisements may actually be seeing more problematic content than people who browse without any protection at all.

The growing popularity of ad-blocking services like Adblock Plus is a serious concern for sites that rely on ad revenue to survive. Take the New York Times, for example. It recently started presenting ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Adblock Plus, the world’s most popular ad-blocking tool, today announced ...

Google has confirmed that the latest YouTube slowdown has nothing to do with ad blockers. The problem seemed to stem from the previous AdBlock and AdBlock Plus updates. Both ad blockers have now ...

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Site ads are a nuisance, we all know that. Some of them are obnoxious in the extreme, such as videos that autoplay without your approval. This has given rise to advertising blockers, most notably ...

But ad blocking extensions typically remove ads as well as blocking them. For banner ads that means gaining back screen real estate on the webpage, while for videos that means the content starts ...