Global 3D and AR Advertising Market Size Set to Expand at Significant CAGR of 8.25% During 2024-2030 Global 3D and AR Advertising Market is thriving due to digitalization, technology adoption, ...

Augmented reality (AR) can add value, solve problems and enhance the user experience in nearly every industry. Businesses are catching on and increasing investments to drive the growth of augmented ...

Extended reality (XR for short) – which encompasses virtual reality, augmented reality and mixed reality – uses technology to create more immersive digital experiences. In my latest book, Extended ...

Our augmented reality future is just off in the distance, and our heads are filled with dreams. We can bring up the information we need, watch TV, play games, get easy directions to anywhere we want ...

As digital technology becomes more integrated with our everyday lives, the search is on to find more intuitive ways to interact with it. Augmented reality is a very real attempt to achieve such a ...