Performance Max built-in A/B testing for creative assets spotted

Performance Max now supports built-in A/B testing for creative assets, giving advertisers a clearer way to measure and ...

The 200 Billion Dollar Opportunity: How Creative IP Is Emerging as a New Real-World Asset Category

Real-world assets have become one of the most enduring narratives in blockchain. Much of the focus so far has centered on ...
Business Insider

Creative Market Launches New Design Asset Subscription, Creative Market Pro for Professional Designers and TeamsRaising the Bar on Old Stock Sites with Unlimited Downloads of ...

SAN FRANCISCO, Feb. 20, 2018 (GLOBE NEWSWIRE) -- Creative Market, an online marketplace for ready-to-use design assets from independent creators around the world, today announced the launch of ...
Forbes

How Data Is Changing Ad Creative For The Better

Alex Song is the CEO and founder of Proxima, a data science company that helps brands better reach consumers across all major platforms. The advertising industry is widely known for its creativity. It ...
The Nation Newspaper

Driving $1trillion economy through creative assets, tourism

Nigeria’s creative economy and tourism sector offer veritable economic opportunities to creatives and upbeat investors. This is due to the policy initiatives and bold reforms of the Honorable Minister ...