Whether gathering berries, hunting, or fishing, humans searching for food make decisions not only based on personal ...

Abigail Morris first visited the Peruvian Amazon when she was 6 years old. Now, as a Ph.D. candidate in the Animal Behavior ...

We’re all guilty of putting off that big decision because our brains can’t stop focusing on potential negative outcomes.

Data gives you clarity, but it doesn’t give you wisdom. Intuition gives you speed, but it doesn’t always give you accuracy.

Scientists found our brain may organize behavior by activity patterns rather than fixed regions, reshaping how brain control ...

A new study reveals that people are far more emotionally affected by anticipating negative future outcomes than by imagining ...

Decision theory is a cornerstone of economic analysis, providing a framework for understanding how individuals and institutions make choices under conditions of uncertainty and risk. At its core, the ...

When it comes to business, your decisions matter. But it's important to recognize whether your choices are based on intuition or emotions.

Inside the mind of a decision scientist: What influences what we choose.

Yet one of the most revealing tests of decision-making I've observed doesn't occur in boardrooms or during market ...