PURCHASE, N.Y.--(BUSINESS WIRE)-- Dynamic Yield by Mastercard today announced Shopping Muse, an advanced generative AI tool that revolutionizes how consumers search for and discover products in a ...

PURCHASE, N.Y.--(BUSINESS WIRE)--Dynamic Yield, a Mastercard company, today unveiled Element, an exclusive suite of Mastercard applications and extensions integrated into Dynamic Yield’s Experience OS ...

Dynamic Yield by Mastercard, a digital personalization and artificial intelligence subsidiary of Mastercard, announced the launch of its Shopping Muse generative AI chatbot assistant for e-commerce on ...

Dynamic Yield, which was acquired by Mastercard last year, has debuted an integration with Mastercard to drive personalization across digital channels. The new offering, Element, features a suite of ...

With the launch of Shopping Muse, Mastercard aims to capitalize on the interest among retailers to create a tailored experience using generative AI technology. “Personalization gives people the ...

Mastercard is launching a new generative AI shopping tool called “Shopping Muse” that is designed to help users get personalized product recommendations. The tool is powered by Dynamic Yield, a ...

This content is provided by an external author without editing by Finextra. It expresses the views and opinions of the author. Mastercard’s proprietary prediction models and aggregated consumer spend ...

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Credit Where Due Credit card companies and old-school banks are swooping in on tech and media startups. Mastercard was an ...

PURCHASE, N.Y.--(BUSINESS WIRE)-- Michael Kors and Mastercard are ushering in the future of fashion with the iconic retailer’s adoption of Shopping Muse, the next-generation retail assistant from ...

Mastercard has closed its acquisition of personalization platform Dynamic Yield from McDonald’s. Dynamic Yield was acquired by McDonald’s in 2019, and integrated its decision technology into ...

Customer experience is everything – in fact, 61% of people are unlikely to return to a brand that does not provide, at minimum, a satisfactory one[1]. And when it comes to experience, personalisation ...