Many email marketers consider the subject line to be the single most important factor in an email campaign’s success. I’m not sure I would go quite that far, but it is a key factor in whether your ...

In today's digital age, email has become the most common mode of communication, be it for personal or professional purposes ...

As the director of graduate writing support programs, I was recently asked to give a webinar about email writing to graduate students and postdoctoral scholars in my university’s Accelerate2Industry ...

The following excerpt is from Susan Gunelius’ book Ultimate Guide to Email Marketing for Business. Buy it now from Amazon | Barnes & Noble | iTunes | IndieBound Before you write an email message, you ...

Let's face it: we all receive outreach emails, and most aren't great. They're impersonal, unclear, or ask for too much, too soon. So, how can you ensure your emails don't meet the same fate? Crafting ...