What causes individuals to conform to the opinions and judgments of others? Why do they need to? When is it an advantage to merge with the group and when is it not? Investigating the social, ...

Higher morale and greater happiness contribute to the success of clans, religions, sports teams, companies, nations, and any group to which a person belongs. However, groups encourage and sometimes ...

A new study looks at the impact of group conformity on task performance in various environments and leverages insights from cultural evolution, social learning, and social psychology to experimentally ...

Forbes contributors publish independent expert analyses and insights. Leadership Strategist Dan Pontefract covers leadership and culture. The workforce has seen better days. The once highly ...