What has always been “follow your nose” is now transitioning into “follow your ears” for a new campaign that celebrates Kellogg’s Froot Loops deep roots in hip-hop culture, having been name-dropped in ...

Cereal description: The main cereal bits are as they’ve been since the days when Toucan Sam balanced a cornucopia-shaped fruit pile on his head like an avian Carmen Miranda: red, purple, orange, green ...

Dozens of people rallied outside the Michigan headquarters of WK Kellogg Co. on Tuesday, demanding the company remove artificial dyes from its breakfast cereals in the U.S. Kellogg, the maker of Froot ...