And this isn’t just a scrappy tactic used by small teams with tight budgets. Even big legacy brands now use GenAI to scale creative output and personalize messaging, without sacrificing brand voice or ...

Generative AI is no longer just a flashy new tech trend or simple content generator—it’s proving to be a driver of tangible results in industries as diverse as finance, cybersecurity and retail.

At CU Boulder, students, staff and faculty have free access to Microsoft Copilot Chat, a powerful generative AI (GenAI) tool. Copilot functions similarly to other GenAI large language models (LLMs) ...

Multiple studies have found that the use of generative AI tools can harm intelligence and creativity. Here's how to use it to make you smarter, not dumber. We’ve got a big problem on our hands. The ...

As the use of generative AI becomes more common in media operations and production, Netflix has laid out detailed guidelines for their use and provided guidance on the kinds of approvals that may be ...

How do you depict and promote yourself and your work on social media? This is your personal brand. Personal branding is how you present yourself to the world—whether you realize it or not. It’s about ...

Generative AI zoomers say we should use GenAI for everything, and GenAI doomers say we shouldn’t use it for anything. Most of us are in the middle of these two extremes.