Insticator, a startup helping publishers add to their content elements like polls, quizzes and suggested story widgets, has made its first acquisition — a commenting platform called Squawk-It.

Insticator, a global leader in increasing engagement, research revenue and ad revenue for publishers through interactive content, today announced the opening of its first Canadian office in the ...

A New York startup called Insticator will reward people for watching more TV. Insticator's social plug-in "gamifies" predicting plot twists, and the company is a few weeks away from launching a system ...

Insticator is announcing that it has raised $5.2 million in Series A funding. The startup allows online publishers to add quizzes, polls and other interactive elements (either created by Insticator or ...