Mastercard’s Priceless campaign is one of the most iconic branding initiatives of the 20th century. Launched in 1997, the campaign has evolved from Mastercard observing priceless experiences to ...
Years in business: 42. Cardholders worldwide: 935 million. Merchants accepting cards: 26 million. Maintaining a successfully consistent marketing campaign for more than 10 years: Priceless. MasterCard ...
Mastercard is bringing its "Priceless experiences" to the digital world by offering online experiences to cardholders as they hunker down at home during the pandemic, the company shared with Marketing ...