After a bruising year that saw its Llama 4 models draw yawns from developers and accusations of benchmark gaming, the social media giant on Wednesday unveiled Muse Spark.

Meta has launched Muse Spark, a new AI model created by Meta Superintelligence Labs.

Like Google Gemini, which easily integrates into Google’s product suite, Meta touts Muse Spark as “purpose-built for Meta’s products.”