The perception of a brand can greatly impact its success or failure. To effectively manage and maintain a positive brand reputation, businesses rely on advanced tools and strategies. Among these tools ...

Online reputation management consists of tracking your brand and reacting when necessary. Though sometimes tedious, brand monitoring can save you from a potential disaster when someone cites your name ...

This guide describes online reputation management and how brands can use it to keep their public image positive.

Adam Petrilli is a reputation management expert and CEO at NetReputation.com, an award-winning Online Reputation Management (ORM) firm. We work, live and do business in the age of digital connectivity ...

Your most valuable asset is your brand reputation. Learn how to protect it by keeping employees and customers happy and using reputation-management tools.

Nikita Prokhorov is co-founder and managing director of Reputation House, a marketing and communication expert, public speaker and author. Today, access to information is unlimited, and news spreads ...

(Ad) Every business owner knows that their online reputation is one of their most valuable assets. It is also an asset that can be easily damaged. So how can you safeguard your reputation and ensure ...

From obscurity to the current era of online reputation management (ORM), its growth and transformation are something to behold—showcasing considerable increases in the heft of the online marketplace ...