An upgraded Unity AI that will let budding game developers create full games with natural language prompts is set to be unveiled at GDC.

On the third day of GDC 2025 in San Francisco, Unity today revealed what game developers can expect from future updates of ...

But will anyone play them?

Unity has unveiled new details about its plans for its AI-powered ads platform Vector, which the company hopes can help revive its fortunes and compete with rival AppLovin. In the the firm's Q2 ...

Unity's Q2 FY25 results show progress in the turnaround, with strong Create Solutions growth offsetting declines in legacy Grow Solutions revenue. The new AI-powered Vector ad platform is driving ...

If you’re a mobile platform with access to a vast amount of gaming data, well, then it’s pretty much a foregone conclusion that you’re gonna launch an AI-powered ad platform. AppLovin has Axon and now ...

Unity developers will be able to bring their games to Fortnite and Unity’s enhanced commerce platform will come to Unreal Engine Also announced today at Unite, Unity’s Annual Developer Conference, ...

Jia Li of LiveX AI and Julian Togelius of NYU and modl.ai are the inaugural members. Jia Li leads the development of advanced human-like AI agents and has a background at Google Cloud AI and Stanford.