Companies can use many types of direct marketing campaigns. The key is finding one that best suits your type of business. The first step in executing a direct marketing campaign is finding quality ...

How effective was the call to action on your last direct-mail postcard? Did you hit or surpass your target response rate? If not, and your postcard’s headline and main text are solid, it’s likely your ...

Because you’ve found this blog, I’m assuming that you’ve at least thought about including postcards as part of your marketing plan. Since ReminderMedia sells postcards for financial advisors, I think ...