Releasing a new product is not a task to take lightly. If the product does not sell as planned, it is a wasted investment in advertising, inventory costs and manufacturing. To avoid this scenario, it ...

A product development strategy provides a framework for creating new products or improving the performance, cost or quality of existing products. The strategy helps a company achieve business goals, ...

Over my 30 years of leading the creation of innovative new products, processes and services, I’ve learned what makes for successful new product development and innovation. It goes far beyond designing ...

Whether you're a serial entrepreneur or new to the startup world, creating a product is not usually a simple task. There are many distractions that can come into play that can deter you from reaching ...

After working with startups for more than seven years, I've seen how entrepreneurs make the same mistakes again and again, leading to budget increases for no good reason. From my experience, proper ...

Product designers seeking to create more sustainable products need tools that reflect the rapidly iterative process of product development. This is the third in a three-part series by EcoShift, a ...

Launching a product will not happen over night. It takes time, horsepower, creativity and smarts to launch a successful product. We will walk you through each stage, from concept to launch, to help ...

What if the secret to your business’s success isn’t just about having a great product, but understanding exactly where you stand in the journey to product-market fit? Too often, entrepreneurs chase ...

Product development may be understood generically as all the things that happen from the initial conception or invention of a product to the point when a product is launched into the market. It can ...

Making launch dates might be more important based on the size and scale of a company. However, missing launch dates can hurt any company. Why Do Most New IoT-Enabled Products Fail? IoT-enabled ...