Opinions expressed by Entrepreneur contributors are their own. Businesses are getting on board with social advocacy programs today. Many companies are beginning to leverage their most valuable ...

With so many recognition program KPIs, it’s easy to forget about the true importance of recognition. It’s not just about how many awards are sent, or how many times employees log on to the program. It ...

When chief marketing officers want to know if an expensive new campaign inspired people to buy their company's product, they look at the key performance indicators (KPIs) defined for the campaign.

The process of identifying proper, actionable key performance indicators (or KPIs) is arguably the most under-appreciated ingredient of a well-rounded search marketing program. On-target KPIs can ...

SAP is still planning to conduct a benchmarking program for its Enterprise Support service, despite words to the contrary from CEO Léo Apotheker last week — sort of. The German ERP (enterprise ...

Increasing the effectiveness of your recycling initiatives means putting key performance indicators (KPIs) in place to improve your recycling procedures. To define your KPIs, specify what results you ...