Note: This is part one in a two-part series on the future of loyalty. The second will get into some examples of how programs are evolving. One of the realities of today’s inflationary puzzle is ...
Restaurant loyalty programs are increasingly a requirement to drive traffic, foster loyalty and compel guests to order direct. But choosing the right technology to support your brand’s business goals ...
A March study from PYMNTs found 51 percent of surveyed consumers (north of 1,800 were polled) reported using a restaurant loyalty program. Forty-nine percent were doing so at quick-service restaurants ...
In the past several years we’ve seen a staggering growth of loyalty program launches and iterations from restaurant brands, and that trend continues as consumers become more tethered to their mobile ...