If your product confuses customers, the shelf reflects that confusion. If your pricing feels off, the shelf amplifies the hesitation. If your product solves a real problem in a clear way, the shelf ...
Here’s something that’ll blow your mind – the plus size clothing market is valued at over $100 billion globally and shows no signs of slowing down. Studies suggest that over half of US women wear size ...
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From retail shelf space to screen space
FOR many micro, small and medium-sized enterprises (MSMEs), the biggest challenge today is no longer product quality or consumer demand. It is access. Across traditional retail, suppliers encounter a ...
THROUGH training micro, small and medium enterprises (MSMEs) on digitalization, e-commerce and digital marketing, I have been exposed to a wide range of high-quality local products. Many of these ...
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