Salesforce this week made a series of moves that aim to expand the role of customer relationship management software and reinvent it into something resembling a business operating system. We'll sum up ...

Managing customer relationships effectively is crucial for a thriving business. Understanding and satisfying customer needs are the foundation for success and competitiveness. But how can this be ...

Forbes contributors publish independent expert analyses and insights. I track enterprise software application development & data management. In the beginning, technology companies competed with each ...