Microsoft, the software giant flush with billions of dollars in its warchest, has agreed to buy Silicon Valley semantic search engine Powerset, we’ve learned. The purchase price is rumored to be ...

Google has given its Web search engine an injection of semantic technology, as the search leader pushes into what many consider the future of search on the Internet. The new technology will allow ...

The debate around whether TikTok should be considered a search engine continues to divide the SEO community. But here’s the thing – users don’t care about definitions or technicalities. For many, ...

Google’s John Mueller answered a question as to whether the “ARTICLE” semantic HTML element has an impact on Google Search. This is a good question because the use of semantic HTML is generally ...

Now that anyone can use AI to generate keywords and spin up a paid search campaign in minutes, it’s easy to assume the hard work is done. But creating structured, scalable performance still requires a ...