October is here and that means it's time for spooky Snaps. While Snapchat usually has quite a few Halloween Lenses to choose from, you can easily make your own Lens. If you're ready to get creative, ...

Snapchat's 2025 Lens Fest reveals a bold vision for augmented reality, unveiling AI-driven Lens Studio tools that simplify AR creation alongside expanded creator monetization options. It looks like ...

Snapchat has been experimenting with generative AI-powered augmented reality lenses in its app for the last couple years. Now, the company is allowing users to make their own with a new standalone app ...

Snap has launched a stand-alone Lens Studio iOS app and web tool, the company announced on Wednesday. The new tools are designed to make it easier for anyone to create AR Lenses through text prompts ...

Snapchat is bringing generative AI videos to its social platform. The company has today introduced what it calls Video Gen AI ...

Snapchat’s upcoming on-device AI model could transform your background — and your clothing — in real time. Snapchat’s upcoming on-device AI model could transform your background — and your clothing — ...