TV Tech

Study: Top Reason for Cancelling Streaming Service Is Programming

DALLAS —As pay TV operators continue to struggle with cord cutting and streaming platforms seeks to retain fickle consumers ...
TV Technology

Study: Consumers See ‘Strong Value’ in Streaming But Are ‘Very Concerned’ About Economy

PORTSMOUTH, N.H. —A new study shows that the post-pandemic economic strain and rising prices continue to rattle U.S. consumers, who are keeping an eye on their spending and streaming video price ...
Advanced Television

Study: Streaming ads drive higher trust, recall, purchase intent

Magnite, the independent sell-side advertising company, has unveiled the results of its latest study, Why Streaming TV Is a Must-Buy, which highlights how UK audiences engage with streaming TV and the ...
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Women Directors Are Still Underrepresented on Big Budget Streaming Films - Study

The annual UCLA Hollywood Diversity Report is continuing to chart the spaces in which filmmaking remains unequal. The 2025 report, which examined the top 100 English-language film releases on major ...