Days after Hindustan Unilever was panned for its Kumbh Mela advertisement, social media has directed its rage on detergent brand Surf Excel. The ad and its resultant hashtag #BoycottSurfExcel have ...
After #BoycottSurfExcel, outrage over ‘anti-Hindu’ detergent ad finds a new target – Microsoft Excel
Surf Excel and Microsoft Excel may have little in common, but outrage by some against the detergent brand has ended up in poor ratings for the spreadsheets app on the Google Play store. Users were ...
A new commercial released by Surf Excel Pakistan has made waves in India and its neighbouring country for all the right reasons. A new commercial released by Surf Excel Pakistan has made waves in ...
Is the laundry detergent segment in India having a moment? Is it possible to innovate in this saturated space? We explore… Detergent is an integral part of our lives, irrespective of whether you’re a ...
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