If you happened to be in or around Paris for the 2024 Summer Olympics, then you got the opportunity to see the French capital transformed into a bustling metropolis filled with supreme athletes, world ...
In a world where engagement is king, static labels at events are quickly becoming relics of the past. QR codes are stepping in, bridging the gap between physical presence and digital interaction, ...
Some of our favorite tools are getting short shrift. The instruments around us that become ubiquitous over time can eventually be taken for granted or pigeonholed. It’s hard to believe, for instance, ...
B2B marketers are going big on in-person experiences again after years of online-only interactions. In 2024, experiential marketing budgets surpassed pre-pandemic highs, with in-person events ...
Benjamin Claeys is CEO of QR TIGER, MENU TIGER, and GiftLips. He also hosts Stay QRious, a podcast about QR code best practices. The idea for QR codes was first conceived to help track automotive ...
Uniqode examined news reports, market research, and other sources to see how ticketing technology is changing the future of live events. - Carl Recine // Getty Images Uniqode examined news reports, ...
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