WideOrbit, provider of advertising management software for media companies, has acquired Abacast, a leading provider of streaming, live and on demand ad insertion and monetization solutions for ...

This week brought more consolidation in the digital radio arena. WideOrbit, which provides advertising management software for media companies, announced its acquisition of Abacast, a company that ...

Media workflow product developer vCreative has connected its production workflow management platform to broadcast media inventory and revenue management service provider WideOrbit. The WideOrbit ...

On the heels of the launch of WideOrbit’s programmatic TV marketplace, some of the demand-side platform (DSP) partners are now being named. WO Programmatic TV, announced earlier this week, is a ...

SAN FRANCISCO—WideOrbit announceed that it has acquired Abacast, a provider of streaming, live and on demand ad insertion for digital radio. This acquisition is part of an ongoing initiative to expand ...