French artist JR, popular for his large-scale projects from photographs to graffiti and street art, wants Parisians to do ...
Abstract: This empirical study explores how Augmented and Virtual Reality (AR/VR) can revolutionize marketing, emphasizing the production of immersive customer experiences that boost engagement. The ...
Abstract: Advancements in brain-machine interfaces (BMIs) have led to the development of novel rehabilitation training methods for people with impaired hand function. However, contemporary hand ...
CBS Stations has been trumpeting the use of its augmented reality and virtual reality-driven technology across many of its ...
Restaurants looking for new ways to engage and inform customers may benefit from incorporating augmented reality (AR) technology into their menus, according to new research from Washington State ...
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