A recent survey of game developers found that more than 50% of surveyed developers said they believe generative AI is a ...

With no-code workflows and streamlined data pipelines, Unity aims to simplify how firms build, share, and scale interactive ...

A total of 11 varsity football players and coach Jeff Pasinella from Lansingburgh made their annual appearance Friday at A Child's Place at Unity House in Troy.

The primary hurdle for AI-generated games has always been "hallucination"—the tendency for AI to lose track of objects or logic over time. To solve this, Yoroll.ai has pioneered a Three-Layer ...

Discover how open-world game development works, from the complete game design process for creating vast maps to building advanced NPC systems that bring worlds alive.

One purpose of the Olympic Games is to unite the world through sport and promote peace and mutual understanding. These ...

The stock market hates uncertainty, and nothing creates uncertainty quite like a technological breakthrough that threatens to erase an entire industry. For shareholders of Unity Software (NYSE: U), ...

Benchmark reiterates a Buy rating on AppLovin, arguing that Google DeepMind’s new AI game-creation tool could ultimately ...

Beijing can’t use Google’s "Genie" but it can outbuild it. The AI superpower race is coming for gaming.

CloudX CEO Jim Payne has a new startup that uses AI agents to take the pain (sorry, had to) out of mobile ad monetization.

Shares in some of the world’s largest public games companies fell on Friday after Google rolled out its AI-powered world ...

Project Genie is available to Google AI Ultra subscribers, giving access to real-time AI world building features. Build ...