Meta Platforms announced two updates to its advertising-measurement offerings Wednesday -- an AI-assisted upgrade to the Meta Pixel and a one-click setup path for the Conversions API. The changes are ...

Google will retire Google Ads API v20 on June 10, 2026, and update Consent Mode on June 15 to make ad_storage the single control for ad data flow between Analytics and Ads. Advertisers who fail to ...

Meta is simplifying its CAPI setup and adding a new AI‑powered feature that adds more context from advertiser sites.

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Hashing Out HIPAA Facebook marketing pixels are ubiquitous. And hospitals are marketers. But are hospitals sending ...

Meta has launched Muse Spark, its first major AI model in over a year and the first developed by Alexandr Wang’s new Meta Superintelligence Labs. Moving away from its traditional open-source roots, ...

Meta Platforms is making it easier for advertisers to implement tracking, reducing technical friction for teams running campaigns across platforms. What’s happening. Meta released an official Pixel ...

Meta released an AI model on Wednesday called Muse Spark, which marks its “first step” toward an “overhaul of [its] AI efforts.” Muse Spark is the inaugural model to come out of Meta Superintelligence ...

Meta has paused all its work with the data contracting firm Mercor while it investigates a major security breach that impacted the startup, two sources confirmed to WIRED. The pause is indefinite, the ...

In short: Meta has suspended its collaboration with Mercor, a $10 billion AI data startup, after a supply chain attack exposed what may be the AI industry’s most closely guarded secrets: not just ...

The AI version of Zuckerberg is trained on his mannerisms, tone, and public statements, according to a report from the Financial Times. The AI version of Zuckerberg is trained on his mannerisms, tone, ...