Safaricom sends promotional messages and marketing SMS to millions of its subscribers, keeping them updated on new offers, ...

Combat vendor fatigue in Hair Relaxer litigation: Mohr Marketing’s expanded program offers law firms 1-to-1 exclusivity and fully compliant case data. We don’t sell leads; we build a 1-to-1 co-venture ...

Simply sign up to the Artificial intelligence myFT Digest -- delivered directly to your inbox. AI start-up Perplexity has abandoned advertising over fears that it will erode user trust, despite rivals ...

Fox Corporation on Wednesday reported its second-quarter earnings that beat analysts' estimates amid growth in advertising revenue from the company's news networks and sports programming. The company ...

Dropout, the streamer and media company formerly known as CollegeHumor, has made key hires and promotions across its growing production, development and marketing teams. New hires include Alexandria ...

Anthropic is working on implementing a fix to bring Claude Code back online. Anthropic is working on implementing a fix to bring Claude Code back online. is a senior editor and author of Notepad, who ...

Sanofi SA (NASDAQ: SNY) has been found to have violated the U.K.'s pharmaceutical marketing code after a senior executive made misleading claims in an October 2024 interview, prompting a complaint ...

As companies move to more AI code writing, humans may not have the necessary skills to validate and debug the AI-written code if their skill formation was inhibited by using AI in the first place, ...

Food and drinks manufacturers operating in the Netherlands have agreed to “stricter rules” on the marketing of products to children. Local advertising body Stichting Reclame Code (SRC) said the ...

Engineers in Silicon Valley have been raving about Anthropic’s AI coding tool, Claude Code, for months. But recently, the buzz feels as if it’s reached a fever pitch. Earlier this week, I sat down ...

Google has announced it is introducing personalized advertising for retailers to target shoppers purchasing items through AI Mode. The advertising pilot, called “direct offers”, will enable ...