Explore how the diffusion of innovations theory aids in developing marketing strategies for new products and increasing market share through five key steps.

Introduction Demographic change is resulting in a growing number of individuals requiring nursing care, while the ...

In this paper, a quantitative evaluation model based on the Analytic Hierarchy Process (AHP) is constructed to addresses the issues of ambiguous evaluation criteria and strong subjectivity in the ...

Chinese AI startup DeepSeek has released two powerful new AI models that the company claims match or exceed the capabilities of OpenAI's GPT-5 and Google's Gemini-3.0-Pro — a development that could ...

Burlington, Canada, 27th Nov 2025 – Pillars of Wellness announced the introduction of an integrated care model focused on women’s health. The initiative establishes a coordinated framework designed to ...

Communication must be viewed as more than the last step of the research process. It is the structure that makes scientific work clear, trusted and remembered. The first time I worked with patient DNA ...

Communication models are frameworks that explain the process of communication according to various simplified models that make the multifaceted nature of communication tangible and understandable. One ...

Are you a researcher in Earth, Planetary or Space sciences who wants to share your work with wider non-academic audiences? Why not apply to join one of the EGU Outreach Committee’s FREE science ...

The process industry, characterized by continuous, large-scale production, is vital to modern manufacturing. In recent years, integrating big data and artificial intelligence (AI) into process ...