Unity's new AI tool will remove the need for coding in game development entirely, claims CEO Matthew Bromberg.

Just a couple weeks after Google seemingly spooked game company investors with its AI-powered "world model" Project Genie, ...

Unity is preparing to roll out a new AI tool that can generate playable casual games from simple text prompts.

The PS2 was an incredible time in the video game world, and here are 8 PS2 games that took huge creative risks no major studio would greenlight today.

Most brands returned to the same conceptual wells while emergent ad categories like AI and health and wellness offered a mixed bag.

One of the most visible advancements lies in non-player character (NPC) behaviour. Traditional AI in games operates within ...

Google DeepMind’s Genie 3 marks a shift in artificial intelligence (AI) toward always-on systems that generate and sustain interactive environments without pausing. This world model creates ...

US First Lady Melania Trump made a rare political intervention Tuesday as she called for "unity" after federal agents killed two people during immigration raids in Minneapolis. But in an interview to ...

For those who believe in the conspiracy theory that the NFL is "scripted"—i.e., that league execs decide which teams will see success before the season even starts—Monday was a big day on the internet ...

Taking a closer look at how teams with winning records have fared against other squads over .500 so far this season. John Schuhmann The Rockets and Pistons are among the NBA’s best in both overall win ...

Pocket Gamer Connects, the leading international conference series for the global games industry, returns to London on January 19th to 20th, 2026. The must-attend conference will bring together 3,000 ...

Unity (U) appears to have successfully initiated a turnaround. The company is finally back to positive growth, as its AI-powered advertising engine is operating in full force. This is a name that had ...